Grisel Paula is the Founder and CEO of Rebdolls, an online fashion retailer committed to providing unapologetic fashion to women of all sizes. Born in the Dominican Republic, she moved with her family to NYC at the age of 10. Grisel started her career as a plus-size model getting to know the ins and outs of the fashion industry and noticed something important was missing from the market — trendy clothing suited to plus-size bodies. She launched Rebdolls in the Fall of 2015 and offers a full range of sizes up to size 32. The brand prides itself on #sexyforall size inclusivity.